Tuesday, June 22, 2010

Hackers, Hackers, Hackers - They Can Make A Mess Of Your Business!

This post is a little different. We will get back to buying websites in the next post. This is a heads up on some problems that have been hitting a lot of people on the internet ( 5 or 6 that we know of ). Many big named people on the internet have been HACKED lately. This is something that can leave you without a business and an income. It can start a lot of other problems that you would have never seen coming. From the IRS and law suits. It is hard to protect from these kinds of things.



One of these people has been in business for 40 years doing publishing off line first and when the internet came along he was one of the first to be on it. What a difficult time he has had coming back from this. This is something that these people will be working very hard to figure out how to protect themselves from. They will have things to sell that can teach us how to do it as well. How to make lemonade from the lemon that you have been handed when someone does this to your site.

This has many of us very concerned. How do we keep our business safe from these kinds of things? From us no answer just yet. We will keep you updated.

Hope that all is well with your sites.

Dan and Deanna "Marketing Unscrambled"

Thursday, June 17, 2010

Five Things To Concider When Buying Or Selling A Website!

In the past years, many people have seen the steady climb of the Internet as a staple in almost all sectors of the human life. In more ways than people know, there are only few individuals making money from people who visit the Internet regularly. Some of these people don’t even know the basic of how to make websites but they make good money just by buying an existing website and operating it or reselling it to a different person.

If you are jobless or somebody who would want to try other business, you can try buying and selling websites. This can be a lucrative business if you contemplate on the following considerations:

1. Buying and selling websites is a viable business because of its growth in the recent years.

Today, the industry of buying and selling websites has become an overnight industry because most of the commercial success of the people who have been doing it disclosed the high income and profit of the industry. If you are just starting with this business, it is only normal to not know everything about it. But as time would go by, you would find yourself learning the ropes and you will eventually memorize some formulas for success.

2. Skepticism can help you a lot in getting all the information that you have to get about the website.

In this day and age, a lot of sellers are just honest people who try to earn for a decent living. But, every buyer should move toward all information granted in the deal with a little cynicism. Buyers are making a most important monetary verdict and ought to be careful in considering all information accessible throughout a thorough due diligent process.

3. Something must be wrong with the product if the seller is too much of an "eager beaver."

Every time you glance at any website for sale, you should move toward the state of affairs with a huge deal of prudence. You should make it your business to confirm all of the particulars feasible concerning the website, as well as determining the grounds for sale. There are a number of exceptionally superior inspirations for sellers to sell and other ones that are not so good. Usually, the best reason for a sale from the buyer's point of view is a trade necessitated by ill health.

4. Most potential website buyers never buy a website.

This on your own may be rationale enough for a vendor to record their website with a staid online-market. A certified website market shields the website retailer from the countless non-qualified possible buyers to get to a small number of people who actually do have the means and impetus to buy a website. Once the incompetent likely buyers have been culled out, still only anywhere approximately 50 percent of these individuals eventually buy a website.

5. Assume that they are always skeletons in the closet.

Before buying and selling websites, it is a must that you are very particular about everything that concerns it. This is because most websites have some unconstructive features that the peddler will be indisposed to talk about. You can be certain that any troubles will come up later as buyers commence analyzing the website and it could exterminate the sale if the troubles are apparent as cover-ups. So you better be careful in checking its any websites' background to check if you are getting a good deal or not.

Dan and Deanna "Marketing Unscrambled"

Saturday, June 12, 2010

Buying And Selling Websites - Ten Tips If You Should Buy Or Not !

If you are into buying and selling websites, then you must be very well equipped especially in coming up with strategies that could help you gain more profit.

Many people who are successful in the buying and selling of websites business consider tips are vital strategies in going about the business and keeping up with it. This is because these tips come from people who have "been there" and "done that" which make them reliable sources for the business.

If you are into the buying and selling of website business, here are some tips that can help you get by.

1. If you are selling a website, make sure that you settle on the price that you want it to be sold. Giving a fixed price that for a website is a must because this will be a determining factor for the buyer. And since the price of the website is considered as one of its selling points, the price shouldn't be awfully high and have got to be constant.

2. There's a need for you to sign a Non-Compete Clause or NCC. This will demonstrate that you are a stern seller, meaning that you are flexible and negotiable at the same time.

3. Carry on running your website competently. This will give you—as a seller—credibility and would attract many potential buyers as they visit your site.

4. Allocate a lot of confidential and classified information. If you give a smaller amount of information, buyers might be a bit unenthusiastic. On the other hand if you provide more information, the offers will be added.

5. You have got to maintain your tax filings, financial information, budgets and industry plans up to date. Financial transparency is very important in selling a website because it reflects your ethics as a business owner and would also give the overall impression that you are credible to your buyers.

6. You ought to take all endeavors for providing precise particulars because each serious offer will insist a high level of correctness, in particular with regard to cash statements.

7. If you have varied the proceeds from more than a few websites, sever connections between them except when you have it in mind to sell all of them as one.

8. Do away with difficulties in your website prior to you trying to sell it. This should be a given fact but since many sellers tend to ignore it, they should be consistently reminded about it. Dealing with difficulties prior to selling the website is very important because it will not only relieve you off the problem but can also help in building your reputation as good seller.

9. Always maintain audited financial statements because it designates the potential feat of your business. It also helps out the buyers to get financing ability from banks.

10. Before you sell the website, make certain that you give all fundamental information about your website as well as search engine status information, income and loss statements, traffic reports, and precis of the website business model.

For those who are buying websites, top tips will include financial checking and monitoring the trend of the website for the previous years can help you decide whether the website you are planning to buy can give you additional profit rather than becoming a problem.

Dan and Deanna "Marketing Unscrambled"

Wednesday, June 9, 2010

Buying And Selling Websites - Veering Aways From Problems!

Despite the so many benefits in buying and selling websites, there would always be major problems. These take place if the buyer or the seller of the website don’t have any idea what are the things that should be done and how you can solve minor problems along the way. In order to veer away from major problems that can be encountered in buying or selling a website, here are some things that the buyer or seller should take into consideration:

1. Accomplish major monetary issues.

In this case, the major objective of the seller is makes a positive image so the deal would proceed smoothly. For the seller to do this he or she should put into order the website’s monetary statements and financial documents sufficiently. This is to ensure that there will be no problems once the buyer would want to know the financial status of the website. For the buyer, it is also a must for him to check if the proprietor have already arranged a complete set of financial papers—at least a record containing information in the previous two years—to know what is the financial viability of the website.

2. Be transparent on financial declarations.

The seller before selling his or her website should take upon him or herself the responsibility of having the financial declarations reviewed ideally by an accounting firm. If this is not possible, at least the financial declarations have been compiled by the website possessor in an orderly manner. For the buyer, he or she must also check if the financial declarations have been audited and the statements can meet his or her expectations. This is also advantageous for the buyer because if the financial declarations are precise and accurate, he or she would save time because there will be no need for recalculation.

3. Be careful on sudden closings.

Buyers and sellers alike should be very careful on sudden closings because it can alter the financial reports themselves. For initial transactions, these pieces of information don’t have to be audited but should be audited before the final arrangement takes place. The seller should be very careful in sudden closings because he or she couldn’t sell the site if there are financial warts. The seller should also keep in mind that the buyer will be able to find financial problems due to sudden closing eventually so there's no point of not fixing it now.

4. Avoid negotiations that are devoid of having worked out.

There's a difficulty in having diverse deals and arrangements in no time. This is because the buyer will not have enough time to find out if there were devoid negotiations in the past. For both parties to avoid this kind of problem in buying and selling websites, they must find time to recover dissimilar tax implications so the deal won't be put off.

5. Always be open to suggestions.

This will work both ways for the buyer and seller because being open to suggestions will not only make their negotiations easier but will also enable them to move on and start anew. If the buyer is not open to suggestions, stiffness on his or her part may cause a problem because the seller would think that he is being pushed to the wall or he might think that the buyer doesn’t trust him or her enough and all the accomplishments his or her website has achieved over the years. When this happens, the buying and selling of websites will be cancelled and can lead both parties to square one.

Dan and Deanna "Marketing Unscrambled"

Thursday, June 3, 2010

Four Reasons You Might Want To Buy An Established Website!

Before commissioning a hunt for a website purchase a smart web entrepreneur will discontinue and have a good consideration about what he/she needs the site to do and how it will fit within the web business approach. Here is a list of the top four strategies to think about when buying a new website:

1. Buy a site that has targeted traffic for merchandise or service you provide or put on the market. You can get traffic from the fresh site to your products/services in the course of promotion, email lists or sales pages. This is a grand way to launch a customer base very rapidly but you have to be positive that the traffic is quality, targeted traffic. Don’t plummet into the catch of buying a high traffic site that munches through lots of bandwidth but doesn’t contain the kind of consumer you can pull for proceeds, or else you may be buying a burden, not a benefit.

2. Buy a site to produce advertising profits. In this instance you might not modify the site other than by running to augment the quantity of traffic and progress the performance of advertisements on the site. Sites with lots of high-quality content but are inadequately optimized are just the thing for this strategy. Once you possess the rights to the material you can then additionally leverage it by repackaging and republishing the material in further ways – possibly information products, commentary marketing or as free enticements to connect an email list.

3. Buy a site purposely to turn it over hastily. This is I don't know the most perilous scheme because you have to find sites that are evidently under performing with the prospective for a big upside effect after you complete your restoration. If at all possible you ought to situate e-commerce sites selling a product that has a reputable marketplace that is only just starting to take off online AND the up to date owners are not fine at search engine optimization or online advertising and are keen to sell.

The assumption is that you can swiftly put into practice your changes, fine-tuning a small number of proportion point increases in several areas, resultant in a good double figure boost in sales in a tiny period of time. If you can complete your effort in a minute prior to the general marketplace catches up you can make a mint by advertising the site at a premium previous to the Internet becomes drenched and your early mover advantage is eroded or the market slows.

4. Obtain a community driven site. If you are in a buying and selling websites business, make sure that you are a part of a community driven site wherein there is an enormous forum overflowing with a nice objective niche audience can be a gold mine to a entrepreneur. Time and again hobbyist fans, not meant to yield in any way constructed these sites. Their website might have ballooned in expansion to the position where the bandwidth is costing them a lot each month and given that they are not skilled in website monetization they will be agreeable to sell the site at a good deal price. This can be a great strategy to make publicity income but be very cautious with audience assortment. Some forum communities are very tricky to make money from and may end up costing you more in ongoing hosting fees.

Dan and Deanna "Marketing Unscrambled"