Autoresponders are remarkable, versatile programs that do so much more than just automatically answer your email. Here are a few ideas that will help you to creatively and productively use your autoresponder to transform the casual visitor into a profitable customer. Use your autoresponder to:
1. Publish a newsletter. Certain quality autoresponders will manage subscriptions and follow-up with interested prospects. Your newsletter can keep your visitors informed about your services or products, while building your reputation as a credible expert in your particular business.
2. Write reviews. Cover books, software, music, e-books, movies, ect., and put each review in an autoresponder. Review your affiliate programs, using a link to your affiliate's page in your autoresponder.
3. Create mailing lists. Inform subscribers to your articles when you've written new ones that they may want to publish in their own newsletter or website.
4. Distribute advertising. Let's say you sell advertising on your website, in your newsletter or e-zine. Set your autoresponder to send the information about rates and how to place an ad automatically to all prospects email addresses. Then have your autoresponder do follow-ups. It can also send notification of any special deals you are currently offering.
5. Automate a reminder about your service or product after a visitor has competed your course. This will increase the possibility of sales from visitors who have taken your course but are dragging their feet about actually making a purchase. You can also use these reminders to promote new products or services, and the products and services of your affiliate programs.
6. Create trivia quizzes on your site and place the answers in an autoresponder. Your visitor will then be motivated to request your autoresponder, and you will have a record of the visitors email addresses who took your quiz. You can create a contest and have any visitors that enter send their responses to your autoresponder. Your autorresponder can be set-up to send them a confirmation of their entry.
7. Link to hidden pages on your autoresponder. For example, a hidden page could be your affiliate page that contains graphics, promotional articles, and text links that interested affiliates can make use of. Inform visitors that they may have free access to your affiliate page by simple requesting your autoresponder. You will then gather a list of visitors who may be interested in becoming your affiliates.
8. Put your link pages on your autoresponder. It should contain up to fifty links that would be of particular interest to your visitors. Make sure to add your own promotional copy at the top or bottom of this page.
How many more ways can you come up with? We would be interested in your comments.
copyright Dan and Deanna "Marketing Unscrambled"
No comments:
Post a Comment